How much should a Logo Design Cost?
Logo designing is a very important part of business and it is wise to take services of a professional logo designer. The obvious question that will come to your mind is how much it will cost to get a logo designed. Well the answer is from nothing to hundreds or thousands dollars. Utmost care should be taken while choosing designer, paying more doesn’t mean you are going to get quality. Sometimes people pay hefty amount and still get rubbish and sometimes for a few dollars they get a marvelous logo designed.
Lets us go through factors which will affect the price of the logo.
Free Logo Templates
A variety of free logo templates are available on the internet. Choose a design which suits your need and add details, clipart and customize it, in no time a free logo is created. Negative aspects of free logo templates are following -
- Cannot trademark the design.
- Expertise is required for designing professional logo so what you have designed will not look that professional.
- Logo design that you chosen might be downloaded earlier by people so uniqueness will not be there.
Some companies charge very nominal amount to make logos but the problem is they sell it again and again to different customers so you will not get the original logo which can be copyrighted.
Meeting in Person
Meeting in person with local designer can be beneficial as you can meet them and tell them about your needs. A face to face talk is always good as you will be able to judge the designer and see his previous work also. Compared to online logo designing firms and web based designer this is going to be costly as local designers operate from fancy studios so they make up for it by charging from their clients. Online designing firms and web based designers understand your needs from the details you have given in the briefing form and they operate from their back offices so the designing cost is cut down.
The cost of designing will increase if you are opting for expensive package. The cost increase as more designers will be working on your design to make it only one of its kind by providing very unique concept. This price includes the number of revision or changes you want in your designing and the delivery time. Generally if you want it fast then you have to pay more. Always inquire about guarantee policy before you join hands with the firm for designing. You are paying money to get it done so make it very clear what would the consequence if you are not satisfied with the end result, would they redo it or refund money.
Design quality is the most important determinant of the cost. You can allocate money on designing as per the need this means if your business is small then you go for option that is economical and if your project is going to be a future 500 company, then you have to spend around $300 to $1000 to get a real gem of a logo designed. Custom logos are the best as they are designed according to the need of the company.
At last check designer’s portfolio, ask for references and go through his previous work. In designing field creativity, experience and expertise matters a lot. Find all these vital information regarding the designer and once you are fully convinced then go ahead and get the logo designed.